In recent years, things have enhanced beyond our imagination with the rise of mobile technology. Today, mobile services offer a variety of payment options to their users including the pay via phone number. Improvement in real-time connectivity among business people and signal reception at remote areas make mobile technology development an important aspect for businesses. Below are the top mobile technology applications trends for 2020.
More of AI and ML
Artificial Intelligence (AI) and Machine Learning (ML) are the latest buzzwords on the internet. Industry experts predict that AI global market will reach $190 billion by 2025. AI and ML are actively being used in mobile app development as well. AI is helping developers to create applications that are smarter than others. This revolutionary technology is being used to create apps that can provide services such as analyzing consumer behaviour, maintaining vast data, calculation of distance and many more.
AI is known for creating machines that can perform tedious work and eliminate the need for humans. Duplex, an AI-based program created by Google is able to make calls on its own. The evolution of AI has transformed the mobile app development and allowed developers to come up with some really interesting ideas that can solve real-world problems.
The emergence of beacon technology
If you are involved in marketing, you may have heard about the beacon technology. Beacons are wireless transmitters that use the Bluetooth technology to send signals to other smartphones nearby. They are one of the best and latest developments in proximity marketing. Basically, the beacon connects and transmits information to smart devices making location-based searching and interaction much easier and more accurate.
The technology itself has lots of applications and potential in the app development sector. By connecting the signals of the beacon to the Google Ads account, applications get a lot of useful insight into the users’ offline activity and may even help them in tracking store visits. As the technology matures, various sectors will develop applications that will use beacons to do proximity marketing.
The advent of 5G
Undoubtedly, almost everyone is eagerly waiting for 5G technology to enter the market and serve the increasing demands. It is estimated that the 5G network will be available in all major parts of the world by the end of 2020.
Even before it becomes available to the general public, there is a lot of speculation about this technology. It is estimated that 5G will be 100 times faster than the 4G network and 1Gbps data rate will be easily available. In the app development sector, 5G will probably be used for smart logistics and other applications that demand high-speed internet.
Accelerated mobile pages
In order to decrease the lag and increase the loading speed of mobile pages, Google introduced accelerated mobile pages (AMP) in collaboration with Twitter. This has helped the app developers to decrease the bounce rate and enhance the performance rates. Accelerated mobile pages also have the potential to maximise the user retention rate.