The days of idiot juice are over. It’s time for innovative drinks.
Fruit juices are everywhere. The fruit beverage industry rakes in billions of dollars every year from all around the world. The industry goes far beyond orange juice at the breakfast table.
New juice flavors are hitting the marketplace today. You can incorporate bold and interesting flavors into all kinds of drinks. Here is a quick guide to five new trends.
Strawberry fields are forever. People are getting in on the longevity of strawberries.
Absolut Juice is a new kind of alcoholic beverage. It incorporates real strawberry juice with Absolut Vodka and no artificial flavors. Endorsed by Lizzo, Absolut Juice is low-calorie and refreshing vodka.
Bacardi mixes strawberry juice with dragon fruit juice to produce their dragonberry rum. Dragonberry has the sweetness of strawberries with the exotic flavor of dragon fruit. Dragonberry is a bold rum unique to Bacardi.
Apples are a versatile fruit. You can make juice, cider, and alcohol out of them.
Many whiskey distilleries are creating dessert whiskeys with sweetened apple juice. Their flavors are akin to apple pie, perfect for an after-dinner refresher.
Many cocktail recipes are incorporating apple. Mixing apple cider with whiskey and ginger ale creates a refreshing alcoholic punch.
Non-alcoholic beverages are also using apple juice. Juicy Juice Fruitifuls Organic features pure apple juice with less sugar than leading brands. Simply Smoothies features Orchard Berry, combining naturally sweet apples with berries.
For a more tropical flavor, the beverage industry is turning to lemons. Manufacturers use a hot juice filling machine that integrates lemon with other flavors.
Lemons have been a main feature in flavored vodkas for decades. Absolut Citron features lemon juice, providing a spike that blends well with liqueur and other additives.
Other distilleries use lemon as a toner, enhancing other flavors. They combine lemon juice with gingerroot or cucumber. Mixing fresh lemon juice into brandy offsets brandy’s sweetness with a sharp flavor.
Lemonade remains a very popular drink. RETHINK Juice offers a Strawberry Lemonade with reduced sugar and additives.
Orange juice remains the most popular juice on the market. Many brands offer reduced-sugar orange juice, removing artificial sweeteners and pulp.
But orange juice is also becoming popular in liquors. Cointreau featured an orange liqueur that combined orange juice with grain spirits. Orange is a very effective toner, sweetening mango, lime, and other juice flavors.
Cranberry juice is popular, but few people are aware of how versatile it is. The classic Cosmopolitan features cranberry juice with lime and Absolut Citron. The cranberry juice provides a tart flavor to complement the sweetness of Citron.
Cranberry rum is sweet yet tart and refreshing. Bandon Berry rum combines cranberry juice with rum and grenadine for a light and fun drink.
Master the Juice Flavors
The era of juice is upon us. Learn the latest juice flavors and trends in the beverage industry.
Strawberries, oranges, and apples provide sweetness to grain alcohols like vodka. Lemons and cranberries are tart and exotic. Juice manufacturers combine different fruits together, reducing sugar and promoting natural flavors.
Once you know the latest juice products, you can incorporate them into your drinking routines. Learn more food and beverage tips by following our coverage.