You’re an expert in your field, and you know your stuff. Now you want to turn it into revenue. There is always a huge demand for tutorials and instructional guides. From digital art techniques to sports to playing a musical instrument, many people have created success from creating an instructional platform. Udemy is a prime example of this. Some of Udemy’s instructors have gross six to seven figure incomes.
This post will show you the steps for creating and selling tutorials and informational guides on your blog. It will show you how your blogging passion can generate profits.
Step 1. Know the 3 “Ps” of Selling
The 3 “Ps” will help keep you in check and on the right track. They are planning, production, and promotion. Planning allows you to put everything down on paper. If you don’t have everything written down, you will begin to guess at it. Decide how you’re going to work it out, promoted it, and sell it.
Production is the process of making everything work. If you’re creating an instructional guide or tutorial and want to film it, you might also consider converting it to a PDF file. Promotion is the same thing as marketing. You want to create a buzz about your product or service. Social media, email list, and affiliates are good to use.
Step 2. Find the Right Tools
Finding the right tools can make all the difference. The subject and style will determine its format. If you’re blogging, you can use WordPress to blog and have a unique style that sets you apart. Let’s say you’re demonstrating ways to create a webpage. You might be better off presenting it on a video then preparing a written guide. There are many tools that can assist you in creating videos. Some of the most common are Camtasia, Jing, and TinyTake.
Step 3. Decide How to Sell Your Product or Service
Being able to sell your product or service is important. You may not be aware of all the resources you have, but don’t worry because we will discuss some of them now. Selling from your blog makes financial sense. You don’t have to share your profits, and you can keep your audience on your website.
You may think that selling from your blog is difficult, but it’s not. Here are some tools you can use that will help you. If you are using WordPress, there is a plugin called Woocommerce. Woocommerce is a very popular way of selling products through WordPress. You simply download the plugin to your WordPress dashboard, add your products, and set up a payment system.
Woocommerce also allows you to sell digital products on your website. If you plan to use Woocommerce, you may want to check with your hosting provider to see if there are any limits on bandwidth and storage.
Another option is PayPal. PayPal has a long history and is well known throughout the Internet community. Digital goods can also be sold using PayPal. Selz is new to the e-commerce community. However, it is popular among creators that are selling digital tutorials and informational guides. Selz handles payments similar to PayPal.
In conclusion, think about the feeling that you get when you’re talking about your passion. You want to hold on to that feeling. It’s that passion that led you to want a blog. Whether you want to blog about children of football, any topic has the potential to bring about financial success. Do what you love, and the money will come. It may not come as quickly as you like, but it will come.